MAR-100 001 - Introduction to Marketing

The marketing system is described, analyzed and evaluated, including methods, policies and institutions involved in the distribution of goods from producer to consumer. Emphasis is placed on the means of improving efficiency and lowering distribution costs.

Course Credit: 03


Professor: Guadalupe Campos | gcampos@bmcc.cuny.edu

Special Instructions and Information:

Please email Professor Campos if you have further questions.