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RET 310 Retail Merchandising and Promotion
3 crs. 3 hrs.

This course is a comprehensive analysis of retail merchandising and promotion. The career-oriented student develops the skills necessary to construct a merchandise plan, make decisions on stock turnover, identify pricing techniques, prepare promotional campaigns for selected products and store displays and identify the promotional characteristics of textiles, fashion accessories, and home fashions.

Prerequisite: MAR 320
 
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